What We're Reading
Industry reads hand-picked by our editors
Mar 14, 2022
Mar 11, 2022
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Wall Street Journal
Google-Facebook Ad Deal Is Investigated by EU, U.K.
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AdAge
March Madness and Influencer Marketing—What Brands Should Know
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IndieWire
Paramount CEO Bob Bakish Maybe Just Hinted That Paramount Is for Sale
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Business Insider
Nielsen has filed a lawsuit against TVSquared alleging patent infringement as the battle to own TV ad measurement heats up
Mar 10, 2022
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The Drum
Unilever suspends all Russian imports and exports, stops media and ad spend
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The Wall Street Journal
Meta's Head of Youth Is Leaving the Company
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Yale School of Management
Over 300 Companies Have Withdrawn from Russia — But Some Remain
Mar 09, 2022
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AdAge
TV Trade Group Blasts Nielsen Plan To Release Conflicting Currencies For Upfronts
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Variety
Will Netflix Ever Offer an Ad-Supported Plan? ‘Never Say Never,’ CFO Responds
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Wall Street Journal
TikTok Struggles to Find Footing in Wartime
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Digiday
How publishers are using newsletters to reach readers and attract subscribers internationally